A rock duo have become the first to score one million plays with a Welsh language song on the streaming service Spotify. Alffa released 'Gwenwyn' - Poison - in July, when it was picked-up and put on influential Spotify playlists.
The band said the milestone was "nuts", with their song being streamed from Brazil to Australia.
"We weren't expecting anything like this," said guitarist and lead singer Dion Jones.
Jones and drummer Sion Land only finished
school in the summer, where they were sixth-form students at Ysgol
Brynrefail in Llanrug, near Caernarfon.As part of the Horizons project, which is
a collaboration with Arts Council of Wales, they have had the chance to
play summer festivals and showcase events, as well as being signed to
Welsh label Recordiau Côsh.
The label's founder, Welsh
singer-songwriter Yws Gwynedd, said Alffa's success had shown that
"language barriers are being blown wide open".